An Thai Group aims to become one of the leading economic groups in Vietnam and the region in the field of coffee production and distribution. Through a sustainable development strategy based on 5 core competitive advantages:

• Closed-loop production and business processes, modern technology meeting European standards

• Brand close to consumers and a pioneer in the clean coffee sector

• Distribution and retail system reaching consumers directly (domestic market) and expanding exports

• Dynamic management system and corporate culture oriented towards sustainable values

• Continuous investment in technological innovation to bring value to shareholders, employees, and society